Curl-Defining Gel

$40.00

Only 3 left in stock

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Shapes | Holds | Hydrates

Virtue® Curl-Defining Gel is a memory-building curl perfector with the strength of a traditional gel definer but none of the slick, crunchy side effects. Sheer and smooth, it glides through hair to build, shape, de-frizz, and hold the curls you have - and the ones you never knew existed.

Apply in sections for high definition or all over in a scrunching motion for light hold. Style as usual.

Curl types 2 - 4

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Proven Results

8 out of 10 immediately felt hair was healthier, shinier, and their curls were more manageable

8 out of 10 said their hair felt nourished, more moisturized and not weighed down after 8 hours

8 out of 10 felt their curls looked natural, well-defined and not brittle after 1 week


Consumer perception study of 66 women who used the Curl-Defining Gel for 1 week.

Key Ingredients

Shea Butter Esters: Hydrate curls without weighing them down for optimal natural curl formation

Rose of Jericho: Attracts moisture to parched curls

Chia and Flaxseed Polysaccharides: Enhance curl formation and hold

Our Stylist Sabrina Lanasa's Thoughts on this Product

"Virtue’s Curl Defining Gel isn’t just for curls - I reach for it on all kinds of textures when I want lightweight hold, a bit of hydration, and that extra touch of control and polish. It defines without crunch, layers easy, and never weighs the hair down."

Learn More About Sabrina Lanasa